Before trying to put off optimizing your blog for Yahoo again it is important for you to realize that it can be very dangerous to be too reliant on the Google search engine, and you also don’t know how powerful the Yahoo search engine can be in the future. Another thing about optimizing your blog for Yahoo is that you can benefit from the partnership Yahoo has with Bing; in other words, if you could rank well in Yahoo, you can also rank well in Bing thereby leading to double rankings for you. Based on my research, the following are some great ways bloggers can optimize their blog for Yahoo search engine.
Focus on Target Keywords
Just like having keywords you plan to target is important for Google, it is also very important for the Yahoo search engine.
It is important not to just write articles and expect them to rank for the keywords of your choice as that will hardly happen. Instead, you should have a focus keyword in mind already, with plans on how to get your website ranked for it.
You can’t just get ranked on your will, and the key to enjoying better rankings is to know what keywords you are targeting.
Optimize Your Post Titles
Once you already have a set of keywords you plan to target, the next step to take is to work on optimizing your post titles to rank for these keywords. Whenever people search for your desired keyword in Yahoo there are a lot of factors the Yahoo search engine will consider before turning up your blog, but of all these factors, your post title is of utmost importance.
Yahoo is always looking for ways to make their results better and as a result deliver accurate results to their users, and in an attempt to make this possible they are starting to place more importance in the title of your content.
Have a Sitemap
A lot of blogs these days are so disorganized today that people find it difficult to know what their true structure is, and the same thing goes for the search engines. Yahoo focuses more on on-page factors than off-page factors, and this means your website has to be crawlable before it is indexed. Having a sitemap for your blog helps organize your content in such a way that the search engines find it easy to crawl and index your content, and that will eventually lead to better rankings for you.
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